Stan's creator store shows $3.6M MRR and $76M in verified all-time revenue
Vitalii Dodonov's Stan packs courses, digital products and bookings into a link-in-bio store. TrustMRR last synced its Stripe numbers on 20 April 2026.

This story is based on public sources: verified revenue on TrustMRR, the Stan website and Vitalii Dodonov's public profile on X. It is not an interview. TrustMRR's Stripe API key for Stan has expired; the revenue figures below are a snapshot last synced on 20 April 2026, not live numbers as of 6 November 2026.
Stan sells creators a single place to host courses, digital products and bookings inside a link-in-bio store. On TrustMRR it ranks near the top of the leaderboard, with numbers that put most "creator tools" in a different league.
The numbers
On TrustMRR, Stan shows $3,569,654 in MRR from 101,590 active subscriptions. All-time revenue is $76,627,685. Revenue over the last 12 months in that snapshot was $15,446,334, and revenue in the last 30 days was $2,844,652 (−7.6%).
These figures were verified through a Stripe API key, but TrustMRR now marks that key as expired. Revenue was last synced on 20 April 2026. The monthly timeline on the public profile runs through April 2026 (including $2,985,945 in March and a partial $1,914,294 in April). They are not live numbers as of today.
TrustMRR lists Stan as founded on 19 April 2023 in the United States, in the Content Creation market. The company description on TrustMRR is: "Stan enables people to make living and work for themselves."
What it sells
Stan's homepage calls it "Your All-in-One Creator Store" and "the easiest way to make money online." The pitch is that courses, digital products and bookings live inside the creator's link-in-bio, instead of across five different apps.
The site highlights features such as building a store in a few minutes with no coding, one-tap checkout, and integrations with third-party tools creators already use. Featured creator examples on the homepage include coaches and influencers across business, fitness, spirituality and real estate.
The founder
Vitalii Dodonov is listed as the founder on TrustMRR, with about 15,600 followers on X. The company's own X account is tiny, so the public face of Stan is the founder's.
Why it matters
Most creator tools talk about helping people monetize an audience. Stan's TrustMRR snapshot puts hard numbers on that pitch: more than 100,000 subscriptions and more than $76 million in verified lifetime revenue by April 2026. Even with a stale sync, the scale is hard to ignore.
Sources
- TrustMRR, Stan. trustmrr.com/startup/stan · stan.md
- Stan website. stan.store
- Vitalii Dodonov on X. x.com/vitaliidodonov
One great founder story every Tuesday. Free.
Featured in this story? Pick an article preview card or a compact badge and paste it on your site (footer, press or about page). It links readers straight to your article.
<div style="width:360px;max-width:100%;box-sizing:border-box;border:1px solid #e4e4e0;border-radius:14px;overflow:hidden;background:#ffffff;color:#0a0c0b;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif;line-height:1.35;text-align:left"><a href="https://untoldstartups.com/stories/stan-vitalii-dodonov-creator-store-3-5m-mrr" target="_blank" style="display:block;text-decoration:none"><img src="https://untoldstartups.com/img/cover-stan-vitalii-dodonov-creator-store-3-5m-mrr.png" alt="Stan's creator store shows $3.6M MRR and $76M in verified all-time revenue" width="360" height="189" style="display:block;width:100%;height:auto;aspect-ratio:1.9/1;object-fit:cover;border:0" /></a><div style="padding:12px 14px 14px"><a href="https://untoldstartups.com/stories/stan-vitalii-dodonov-creator-store-3-5m-mrr" target="_blank" style="display:block;color:#0a0c0b;text-decoration:none;font-family:Georgia,'Times New Roman',serif;font-weight:700;font-size:17px;line-height:1.25">Stan's creator store shows $3.6M MRR and $76M in verified all-time revenue</a><div style="margin-top:6px;font-size:13px;color:#5b615d;white-space:nowrap;overflow:hidden;text-overflow:ellipsis">Vitalii Dodonov's Stan packs courses, digital products and bookings into a link-in-bio store. TrustMRR last…</div><div style="margin-top:10px;font-size:11px;letter-spacing:.06em;text-transform:uppercase;color:#5b615d"><span style="color:#22e07a">●</span> Featured on <a href="https://untoldstartups.com" target="_blank" style="color:#0a0c0b;font-weight:700;text-decoration:none">Untold Startups</a></div></div></div>
Featured here? Share it in one click. The copy is ready to go.
Our story is on @UntoldStartups_ today: how we built Stan, with the real numbers. Stan's creator store shows $3.6M MRR and $76M in verified all-time revenue https://untoldstartups.com/stories/stan-vitalii-dodonov-creator-store-3-5m-mrr
Grateful to have Stan's story featured on Untold Startups. It covers how we got here, what worked, and the real numbers behind it. Stan's creator store shows $3.6M MRR and $76M in verified all-time revenue https://untoldstartups.com/stories/stan-vitalii-dodonov-creator-store-3-5m-mrr



